To add the company or product which you are interested in, into your favorites list you should follow these steps:
1 - Login with your email and password or via social networks.
2 - When you find the company that you are searching for, you should click on heart icon with “Add to my list” hint, which you can find on Company or Product profile and listing pages.
3 - Then, it will show the icon of a small heart on the top of your screen.
After you clicked "Yes" you will be redirected to registration/login form and after you log in, you will be redirected back to the page where you clicked the heart icon, your item will be added to favorites! You will see corresponding heart icon in the top right corner of the page.
To see the items in your favorites list use the user name dropdown menu (on the upper-right side of the screen) and click on Favorites. Or click on the icon on the top right corner of the page right after adding an item to favorites list.
Your favorites will be also shown on your Social Profile, below the map section.